India’s bar culture has been evolving at an exciting pace over the last decade, and events like the India Bartender Show (IBS) have been a welcome development in this space. The recently concluded second edition of IBS, once again brought together bartenders,

Some tastings stay with you. A few elevate your understanding of wine. And then there are those that define an entire year of tasting experiences. The recent Bordeaux Grand Cru Classé tasting in New Delhi was very much the mother of all tastings for

Call it a red-letter day or Christmas arriving early — New Delhi recently welcomed a dazzling Penfolds showcase at the elegant Captain’s Cellar at the Taj Mahal hotel, following successful outings in Mumbai and Bengaluru. Brand Ambassador Josh Yim took centre stage, guiding guests through six

France’s commitment to the Indian wine market has been unwavering, and Tastin’ France is perhaps the clearest reflection of that dedication. What began as an annual fixture in 2021 by Business France India, has evolved into a robust platform, with

Tasting spirits alongside their makers brings an immediacy that few experiences can match — each glass seems to echo its landscape, history, and the hands that shaped it. That was the atmosphere at the British Craft Spirits Tasting, hosted by

Yet another edition of ProWine Mumbai concluded recently amid much fanfare. Now in its fifth edition, the show has grown from a promising trade fair to a barometer of India’s beverage culture—measuring its increasing potential over the years. Jointly organized

India ranks among the largest alcoholic beverage markets globally, with distilled spirits accounting for over 92% of its total consumption. Niche segments like wine and sake represent less than 3% of the overall market, yet their impact is far from

The ever-evolving cocktail culture in India has been gradually shifting from hurried highballs to thoughtful, experience-driven menus. With the launch of Latango, Delhi now has a new address that takes this evolution one step further—melding flavour, artistry, and storytelling into

After four spectacular editions that have firmly placed it on the global wine and spirits calendar, ProWine Mumbai is back—and it's pouring more promise than ever before. As the official media partner once again for this landmark event, Guns2Gewurztraminer is

India Drinks Retail Awards (IDRA) has made a striking debut as the newest entrant on India’s alcoholic beverages (alcobev) landscape. In a sector where over 80% of alcohol sales take place through retail, the time was ripe for an initiative