That Indians love their whisk(e)y is well known . But do they really love whiskey more than whisky? It may surely be a debatable issue. For the uninitiated, the American and the Irish pronounce the word with an extra 'e'
Festive season in India is in full bloom with Diwali just gone by and the countdown to X Mas and New year well on its way. Amidst all festivities, I recently had the privilege of being invited by James Pennefather,
Last week ended on a heady note for me. As I received a call from Prarrthona Pal Chowdhury, Head Marketing, Brandy Project & International Brands at Sula Vineyards proposing a private tasting of Janus- their recently launched premium brandy- I
The scorching Indian summer is at its worst and it’s time for thirst quenchers. Purists would argue that the best possible way to do so is like God intended it - with simple aqua. No disputing that, except if life
Happy New Year! I say this much in advance, having wondered even earlier as to how I could possibly add value to your New Year celebrations through a year-end special blog post. Bingo- came the idea when I went visiting hotel
"Gin and General" is more than just a headline. It symbolises the beverage's integration within the Forces culture ever since it originated as "Genever" in a quaint town of Netherlands in the 16th century. This was the time when the
Neelambar Badoni (Neelu) is a multi faceted person. An ex-banker who traded the omnipresent allure of a Greenbacks environment for the “ thrill of untrodden ways” (and that happens to be the tagline of his company Trek Himalaya as well)
In early 2013, when Shalini Kumar, Editor Spiritz magazine discussed with me her vision of organising a mega trade and consumer event for the Alcoholic Beverages (Alcobev) domain, memories of a mammoth event organized by the IT giant IBM at